Worried you’ll blink and miss a crucial piece of the action? Then you can relax. While watching a film, we subconsciously control the timing of blinks to make sure we don’t miss anything important. And because we tend to watch films in a similar way, moviegoers often blink in unison, researchers find.
The flow of visual information to the brain is halted by up to 450 milliseconds with every blink, and we lose up to 6 seconds of information every minute, says Tamani Nakano at the University of Tokyo in Japan. This means moviegoers who sit through a 150-minute film have their eyes shut for up to 15 minutes.
8% failure rate on the pill? Diaphragms are at 16%? And only 4% failure rate on withdrawal?
But I suppose it doesn’t matter because my highschool (or Mean Girls, whatever) taught me: "Don’t have sex, because you will get pregnant and die! Don’t have sex in the missionary position, don’t have sex standing up, just don’t do it, OK, promise? OK, now everybody take some rubbers." ~2% optimal-use fail rate on the rubbers btw.
“IKEA passes as the anti-Wal-Mart: a company where value and good values coexist. It uses design as a proxy for quality, and its brand—embodied by all those smiling, white-teethed Scandinavians standing next to smooth, shiny modular furniture with unpronounceable names—as a passport to a guilt-free world of low prices.”—Ellen Ruppel Shell
“Harry Potter enters his (insert number 1-7)th year at Hogwarts. There have been many new changes implemented in the new year, including (new feature) and (new creature). New additions to the cast include (British Actor) starring as (Professor with an impossibly Wacky Name), the latest Defense Against the Dark Arts Teacher. Harry has fun with his friends Ron and Hermione, despite having difficulty in (class). Serendipitously, Harry & Co. stumble across (McGuffin), which seems like innocent fun at first but begins to reveal new dangers the likes of which our wizards in training have not seen. All this ends in a bitter and climactic confrontation with (choose “Dark Lord Voldemort” or one of his evil minions), where Harry experiences an emotional loss of some kind that is nonetheless coupled with some poignant revelation about life.”—Justin lays down a madlib for the plot of every harry potter novel/movie.